TI$A

Here is a blog post I wrote a few months ago on another blog.  It was part of a class assignment, but I enjoyed every minute of it.  Hope you like it!

Taz Arnold has been involved in the Hip-Hop industry for a hot minute.  From his work with Dr. Dre in the late 90′s to his career as an artist on Kanye West’s G.O.O.D. music, he has strived to be the best at everything he does.  This has paid off with his newest endeavor as owner of his own clothing label, TI$A.  What is TI$A?  Only one of the best street fashion labels on the planet!  TI$A pays homage to the fashions of the 80′s and 90′s with reinterpretations of iconic figures, such as the Ralph Lauren Polo Bear and the Los Angeles Raiders logo.  Taz’s line has been seen in various music videos, including Chris Brown and Tyga’s “Holla At Me,”  Big Sean’s “My Last,” and Cali Swag District’s “Kickback.”  Besides watching his empire grow, Taz has been putting together his new record label, TI$A records, in an effort to innovate the music industry.  Unlike other record labels, TI$A records seeks to fuse music with fashion and art.  In a recent interview, Taz mentions that his label’s approach to the music industry will be unconventional and try to bring back the essence of what a music label once stood for.  He also mentions that his label’s music may be free, but fans would have to buy a $40 or $50  scarf or limited art print in order to receive the music.  Will this new approach work?  Maybe.  Only time can tell us that answer, but I believe if any one makes his label successful it will be his devoted fans.  Please watch the full length interview below to get a more in depth look at the man behind TI$A!!!